Privacy Policy
Overview
Entrada AI, Inc. (“Entrada”) respects the privacy of its customers, business partners, event attendees, job applicants and Website (as defined below) visitors.
The following Privacy Statement explains who we are and the different ways in which we collect, use, and share personal information about you, and how you can exercise your privacy rights. Please take the time to read this Privacy Statement and the related statements in their entirety to ensure you are fully informed. To access a specific policy, you may click on the relevant link below. Note that we may provide additional information about our privacy practices that are specific to one of our websites, events, products, or services.
If you have any questions or concerns about our use of your personal information, please contact us using the contact details provided at the bottom of this Privacy Statement.
PRIVACY STATEMENT. Our Privacy Statement covers our privacy practices with respect to the collection, use, and disclosure of information obtained: (i) through the Entrada websites that link to this Privacy Statement (our “Website”); and (ii) events hosted by Entrada or our business partners and sponsors where we collect information from attendees (“Events”).
COOKIES POLICY. Our Cookies Policy addresses how we use cookies and other similar tracking technologies when you visit our website or use our products, services, and mobile applications.
SERVICES PRIVACY STATEMENT.Our Services Privacy Statement covers our privacy practices in connection with the use of our hosted software applications and related support services.. This Services Privacy Statement also describes our privacy practices with respect to customer and partner contact information we process in connection with the purchase and use of our products and services or services or technology provided by our partners to our customers.
APPLICANT PRIVACY STATEMENT. Our Applicant Privacy Statement covers our privacy practices in connection with an individual’s application for employment at Entrada.
Purpose
Entrada AI, Inc. (“Entrada”) respects the privacy of its Website (as defined below) and Events (as defined below) registrants and attendees.
This Privacy Statement (the “Privacy Statement”) describes who we are, the information that we collect about you, how we obtain your personal information, and how we may use or disclose that information in connection with the Website and Events. This Privacy Statement also describes the measures we take to protect the security of your personal information and how you can contact us about our privacy practices, including to exercise your privacy rights.
About Us
Entrada maximizes the value of the Databricks Lakehouse platform. We help our clients modernize their data and progress their data maturity through automated decision making. We are headquartered in Tampa, FL.
For more information about Databricks, please see our Website.
Scope
This Privacy Statement only covers our privacy practices with respect to the collection, use, and disclosure of information obtained: (i) through the Entrada websites that link to this Privacy Statement (“Website”); and (ii) event registration or attendance information for events hosted by us or our business partners where we collect information from registrants and attendees (“Events”).
How We Obtain Information
As further described below, we collect several types of information from and about you that broadly falls into the following categories:
1. Information you voluntarily provide to us:
- When filling out forms on our Website (including without limitation, name, mailing address, email address, and telephone number).
- When you post material to our Website, participate in bulletin boards, chat rooms, blogs, comment threads, forums, or other interactive features of our Website, register, or request further information or services from us.
- When you enter a contest or promotion we sponsor.
- When you report a problem with our Website.
- When you contact us.
- When you complete our surveys.
- When you register for or attend an Event.
- Other information you may submit to us related to your use of our Website or attendance to an Event, including without limitation, billing information.
2. Information from third parties.
From time to time, we may collect and use the information we receive about you from third parties in connection with your use of the Website or attendance to an Event. For instance, we may receive information about you from our business partners related to your registration information for Events. We also use third parties for reporting and analytics to measure the effectiveness of our Website and marketing efforts, and to identify areas for improvement.
We may combine information we collect from third parties with information you provide us to update, expand or provide you with tailored information regarding our products, services and Events.
3. Information we collect as you navigate through the Website.
As you navigate through the Website, we may also automatically collect details about your visits Website, including your IP address, usage patterns, traffic data, location data, logs and other communication data and the resources that you access, as well as information about your computer and internet connection, including your operating system and browser type.
We also collect some of this information using cookies and similar tracking technologies.
How We Use Information Collected
We may use the information that we collect about you for the following purposes:
- To operate, maintain and improve Website.
- To register you for Events you sign up for with us and populate profiles for you in our records.
- To provide you with information, products or services that you request from us.
- To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including without limitation, our Website Terms of Use.
- To notify you about changes to our Website or obtain any required consent.
- To allow you to participate in interactive features of our Website, when you choose to do so.
- For industry analysis, benchmarking, analytics, marketing, and other business purposes.
- To track your browsing behavior, such as the pages you visited over time, for analytics and advertising purposes.
- To communicate with you about Events.
- To contact you for marketing purposes, in accordance with your marketing preferences (for example, we may use your information to contact you to further discuss your interest in our services and products or other Events).
If you ask us to contact you about goods and services, we may use your personal information or permit selected third parties to use your personal information to contact you about such goods and services. You can withdraw consent at a later time by clicking on the “unsubscribe” link located in the emails we send you. For more information, see the section on “Your Privacy Rights” below.
Additional information about our privacy practices with respect to our collection and use of information from Events may be found in additional privacy statements on the registration sites for Events hosted by us.
How We Share Information Collected
We may disclose personal information that you provide to us to the following categories of recipients:
- To our contractors, business partners and service providers we use to support our business or who provide services on our behalf. For clarity, Entrada does not share Event attendee data with business partners or sponsors unless you opt in to such sharing via an Event registration form or you attend an Event hosted by Entrada and allow our business partners or sponsors to scan your attendee badge. If you do not wish for your information to be shared with our business partners or sponsors, you may choose not to opt in via the event registration forms and elect not to have your badge scanned by a partner at an Event. If you choose to share your information with business partners or sponsors, your information will be subject to the respective business partner or sponsor’s privacy statement.
- To a potential buyer (and its agents and advisors) in connection with any proposed merger, acquisition, or any form of sale or transfer of some or all of our assets (including in the event of a reorganization, dissolution or liquidation), in which case personal information held by us about you will be among the assets transferred to the buyer or acquirer.
- To any competent law enforcement body, regulatory, government agency, court or other third party to: (i) comply with any court order, a request from any competent law enforcement agency, or any other legal obligation; (ii) enforce or apply our Website Terms of Use or terms of any other agreement; (iii) and protect the rights, property, or safety of Entrada or others.
- To any other person with your consent to the disclosure.
We do not sell, rent or trade information collected through the Website with third parties for their promotional purposes.
Legal Basis For Processing
If you are from the European Economic Area, our legal basis for collecting and using the personal information described above will depend on the personal information concerned and the specific context in which we collect it.
However, we will normally collect personal information from you only where we have your consent to do so, where we need the personal information to perform a contract with you, or where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms. In some cases, we may also have a legal obligation to collect personal information from you.
If you have questions about or need further information concerning the legal basis on which we collect and use your personal information, please contact us using the contact details provided in the “Contact Information” section below.
International Transfer Of Data
Entrada stores and processes any information collected in connection with the Website or an Event in: (i) any country where we have facilities, (ii) any country in which we engage service providers; or (iii) any country where Events are held.
If you are a visitor from the European Economic Area (“EEA”), we will protect your personal information when it is transferred outside of the EEA by:
- Processing it in a territory which the European Commission has determined provides an adequate level of protection for personal information; or
- Otherwise implementing appropriate safeguards to protect your personal information, including through the use of Standard Contractual Clauses or another lawful transfer mechanism approved by the European Commission.
If you require further information about our international transfers of personal information, please contact us using the contact details in the “Contact Information” section further below.
Security And Confidentiality
Entrada maintains appropriate technical and organizational measures to protect the personal information obtained through the Website and in connection with Events from accidental or unlawful destruction, loss, alteration, unauthorized disclosure and access. Entrada personnel and service providers with access to personal information collected through our Websites or from Event attendees are required to keep such information confidential and secure.
Retention
We will retain your personal information if we have a business need to do so or for as long as is needed to fulfill the purposes outlined in this Privacy Statement, unless a longer retention period is required by law (for example, to comply with applicable legal, tax or accounting requirements).
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
Your Privacy Rights
We provide you with certain choices regarding the information you provide to us. In particular:
- If you wish to access, correct, update, or request deletion of your personal information, you can send us an email at info@entrada.ai. Event registrants and attendees may update their user profiles for Events we host by logging into the applicable event website or registration page.
- Certain jurisdictions, for example the European Economic Area, provide their residents specific privacy rights under applicable law. We will process your requests to exercise such rights, including if you object to the processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information, in accordance with applicable data protection laws. You may send us an email at info@entrada.ai or by using the contact details under the “Contact Us” heading below.
- If you do not wish to receive our email marketing communication for promotional purposes, you may opt out by clicking on the “unsubscribe” or “opt out” link in the marketing emails we send you. To opt out of other forms of marketing (such as telemarketing), please contact us using the contact details provided under the “Contact Information” section below.
- In addition, if we process your personal information in reliance upon your consent, you can contact us at any time to withdraw your consent.
- You have the right to complain to a data protection authority if you are unhappy about our collection and use of your personal information. For more information, please contact your local data protection authority.
We will respond to such requests in accordance with the requirements of applicable data protection laws. Please note that in order to fulfill your request, we may need you to provide certain information to verify your identity.
General
Do Not Track
While Entrada attempts to honor do not track (“DNT”) instructions we receive from a Visitor’s browser, we cannot guarantee that Entrada will always respond to such signals, in part, because of the lack of common industry standard for DNT technology. We continue to monitor developments in DNT technology and stay apprised of DNT industry standards as they evolve.
Third Party Websites and Applications
This Website may link to websites that are not owned or controlled by Entrada. As such, this Privacy Statement does not apply to information collected on any third party site or by any third party application that may link to or be accessible from the Website. This Privacy Statement does not apply to information collected by customers, our business partners, and other third parties or third party applications or services, even if this information is collected using our Website or at Events.
Public Forums and Blogs
Please note that any information you post or disclose in public forums will become public information, and may be available to users and the general public. We urge you to be very careful when deciding to disclose your personal information, or any other information in our public forums. Proper access and use of information provided on the Website, including contributions to our public forums, is governed by our Website Terms of Use and known or suspected violations should be reported to our Privacy team via email at info@entrada.ai.
Children
We do not knowingly collect personal information from anyone under the age of 16. If you are under 16, please do not attempt to fill out our forms or send any personal information about yourself to us. If we learn that we have collected Personal Information from a child under age 16, we will delete that information promptly.
Changes to Our Privacy Statement
Entrada reserves the right to update or change this Privacy Statement from time to time. If we make material changes to this Privacy Statement, we will notify you through an appropriate online notice or other means (which may include, if we have your contact details, notification by email) and obtain your consent if and where required by applicable law. We ask that you review the Privacy Statement periodically to stay informed about any updates or changes that we may have made.
You can see when this Privacy Statement was last updated by checking the “effective, as of” date displayed at the top of this Privacy Statement.
Contact Information
To ask questions or comment about this Privacy Statement and our privacy practices or if you need to update, change or remove your information or exercise any other rights, contact us at: info@entrada.ai.
Or
Entrada AI, Inc.
Attn: Privacy
548 Market St PMB 47846
San Francisco, California 94104-5401
All other feedback, comments, requests for technical support, and other communications relating to the Website should be directed to: info@entrada.ai.
This website is operated by Entrada AI, Inc. (the data controller), which is a Delaware corporation.